S. Housley

RSS Security

RSS Security By S. Housley RSS is growing at a lightening speed. What was once only known as a "techie tool", RSS is becoming a tool that is continuously being used by the general population. Along with the good comes, the not so good. And while some ... Read >

Ego Searches and RSS

Ego Searches and RSS By S. Housley Ego searches are free and simple searches designed to monitor blogs and news portals for mentions of your company, product, competitors or other specific keywords. Conducting ego searches not only allows you to stay ... Read >

RSS Won the Syndication Standards Battle

RSS Won the Syndication Standards Battle By S. Housley RSS Won the Battle RSS appears to have conquered the last hurtle in becoming the industry syndication standard. Microsoft's inclusion of RSS into the newest version of Internet Explorer and re... Read >

The Copyright Debate and RSS

The Copyright Debate and RSS By S. Housley The Copyright Debate & RSS RSS is commonly defined as really simple syndication. So, this means that any material contained in a feed is available for syndication, right? Well no, not exactly. It means that ... Read >

Short Term vs Long Term Marketing

Short Term vs Long Term Marketing By S. Housley Short Term Vs Long Term Marketing In order to create consistent sales cycles and a positive growth trend businesses usually engage in both short and long term marketing efforts. Short-term marketin... Read >

The Future of RSS is Not Blogs

The Future of RSS is Not Blogs By S. Housley Blogs vaulted RSS into the limelight but are unlikely to be the force that sustains RSS as a communication medium. The biggest opportunities for RSS are not in the blogosphere but as a corporate communicati... Read >

Copyright Infringement

Copyright Infringement By S. Housley I've always been of the opinion that competition is a good thing. It encourages all of us to be better and make better products. While it might be true that imitation is the sincerest form of flattery, copying some... Read >

Pay Per Click Definitions

Pay Per Click Definitions By S. Housley Pay-Per-Click marketing has become an online phenomenon, with marketers only paying for traffic they receive. As Internet marketing has evolved, pay-per-click is seen by many as the middle ground between paying ... Read >

More on Keywords

More on Keywords By S. Housley Keywords are the heart to effective Internet searches. Whether optimizing a web site or searching for a hard-to-find item, consider tapping resources to locate a variety of keywords. Identify keywords and phrases that ar... Read >

What is Wiki?

What is Wiki? By S. Housley Wiki is web server software that allows users to contribute content. Collaboration is the key to Wiki, which is designed as a powerful system for online communities to build web pages and web sites. Unlike blogs and forums,... Read >